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Keeping You Mobile (Jun'06) Print E-mail
Monday, 29 May 2006
Four years ago, two people decided that their destiny in the mobile industry was to keep mobile devices up and running in top condition. The company tag line they use is Reconnecting People. Today, their network is probably the largest independent service centre network in Malaysia.

ImageKashminder Singh

 

What made you both decide to focus on service centres?
Chan had been in the service line from almost the beginning of the mobile industry. In fact, the first ‘mobile phones’ he worked on were too large to carry and had to be installed in cars. I had been in sales and distribution for almost that long. We decided that our contacts and experience were perfect for a service network and we knew that Nokia was looking to appoint independent authorised service centres.

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How has Mobile Technic done all these years?
Very well, actually. We have grown from a single centre into a network of 6 to-date. We will add at least two more before the end of the year. We are proud to announce that Nokia has appointed us to carry out advanced level repairs on their phones. We are qualified to repair the phones all the way down to component level. We have also branched out to Bangladesh where we have a large service centre network too. Finally, we have also expanded our range of brands. Since this year, Mobile Technic is authorised to provide service for Sagem, Disney Dmobo and Sony Ericsson products.

What’s the secret of your success?

I think it has been our constant aim to provide not only good customer service but also quality repair with good repair turn around time to all customers. Our people are trained to handle customers professionally. Sometimes, for various reasons, we have people walking into our centres already unhappy probably because their hand phones are causing problems. We make it a point to help solve their problems by attending to them professionally. They eventually leave our centres smiling and happy. Our SOP (Standard Operating Procedures) & housekeeping software that we developed over the years enable us to manage our operation effectively and efficiently. Also we are committed to improve our technical skills continuously and upgrade and add on the latest test equipments to take on the challenge of changing technologies. 

Tell us about some of the latest equipment you have installed.
We have state of the art equipment. I like the statement made by someone I knew that technicians have a tougher job than doctors. Doctors have the privilege to ask patients what’s wrong with them but technicians have to use their skills and equipments to determine what’s wrong with the phones. We have equipment such as Martin Expert Rework Soldering Station which is capable to handle all Lead Free SM components. The Station is computer controlled and designed to deliver technical perfection matching the original quality specification. We also have the latest 3G (WCDMA) capable Mobile Phone Tester – Rohde & Schwarz CMU200 in addition to the RACAL 6103, IFR 2967, 2935 and etc.



How do you see the mobile service industry evolving?
Well, phones are getting more complex these days. These days, they come with cameras, music players, PDA functions and what not. So there are more things to repair and components are smaller. Service professionals will need to upgrade their skills and equipment if they want to keep up with the changes. There may also be a need for service centres to provide training for users because high end devices can be a challenge to master.

Any advice to consumers so that they can enjoy a trouble-free phone experience?
Yes. We strongly advise them to purchase authorized distributors’ phones. Please remember that modern mobile phones are highly sophisticated devices. If these phones require servicing or repair, only authorized centres with highly trained technicians and sophisticated equipments such as us are able to provide and deliver the proper service and assistance.

 

 

 
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